Op-Ed: How Big Tobacco Got a New Generation Hooked

June 17th, 2019

Boulder advertising exec Alex Bogusky wrote about the vaping epidemic and how it echoes of the tricks the tobacco industry has been playing for generations to hook users.

Today, he says, companies are still profiting from unsuspecting users under the high-tech disguise of vaping.

He even calls out his own industry for being in on it. “Ad agencies, which had mostly left Big Tobacco’s side, are aiding the effort,” he writes.

Read more from the New York Times.